Creepy deal or genius marketing ploy? Tobacco tycoon Travers 'Candyman' Beynon offers FREE tattoos for his fans
Tobacco tycoon and Candyshop Mansion owner Travers Beynon has announced the latest opportunity for his fans to ink their skin with his insignia.
Mr Beynon - better known as 'The Candyman' - is well known for his tattoo giveaways having set up a free parlour at his secret society-themed party in December.
Invitees were encouraged to etch themselves with an elaborate letter 'M', and earlier last year his fans were told the first 40 of them to get his tobacco company's name on their skin would receive free flights to one of his parties.
The father-of-four, who has a wife and multiple girlfriends, is now giving his followers the chance to get either the 'M' or 'Free Choice' company tattoo for free.
Mr Beynon announced the latest giveaway on Tuesday in partnership with Gold Coast tattoo parlour Celebrity Ink.
Australia's answer to Hugh Heffner sent an exclusive invitation valid for March 9 to those who gave him their details at his party at the end of 2018.
Issued by Free Choice, the invitation said it aims 'to tattoo as many people as we can' and urges its recipients to bring their friends along to one of 11 global parlours.
The tattoos are on offer at celebrity ink locations within Australia on the Gold Coast and in Brisbane.
The participating parlours overseas include six locations in Thailand and one in India and Bali.
Those who get the free tattoo will be given preference for a ticket to the next party at Mr Beynon's glamorous digs, the promotion promises.
Admittance to one of 'The Candyman's' themed parties, which featured a bare-chested statue of the Virgin Mary in December, is no easy feat.
Those hoping to go to his shindig have to fulfill a strict criteria; sending in selfies and social media links for Beynon himself to judge whether they deserve an invite.
Mr Beynon made his first million as a model before capitalising on the Gold Coast property boom of the early 2000s.
The courtyard of Beynon's Gold Coast home, which he bought in 2010 for $3.75million, contains a classical-inspired water feature, two palm trees and a huge mosaic of Bacchus, god of wine.